Isabelle Zdatny profile picture

Isabelle Zdatny

Head of Thought Leadership

Author Bio
Isabelle is Head of Thought Leadership with the Experience Management Institute. She helps large organizations design and operate successful experience management (XM) programs by producing industry thought leadership, developing and delivering training, consulting with companies, and speaking on key XM topics and trends. She currently leads the XM Institute’s research into how companies identify, design, and deploy innovative new experiences. Other areas of expertise include digital CX design, metrics management, consumer psychology and emotions, and behavioral economics. Prior to its acquisition in 2018, Isabelle spent five years working at Temkin Group – a research, consulting, and training firm dedicated to helping many of the world’s largest brands accelerate their experience transformation efforts. Isabelle is a Certified Customer Experience Professional (CCXP) and a graduate from Wellesley College.

Attributed articles

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XM deep dive: Deloitte Digital uses a Dream Team to elevate talent experience

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CX leaders consistently outperform the stock market

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Maturing your Experience Management program

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The state of CX in the retail banking industry

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The three core functions of a CX Center of Excellence

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Contact center trends: The three big shifts shaping customer experience

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The five levels of technology maturity for XM programs

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The technological capabilities that power an XM platform

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Introducing the four technology pillars of an effective XM platform